ISMR July/August 2025 | Page 35

REGIONAL REPORT

Below and right: Scenes from previous Metal Expo in Turkey.
smart production models developed to global standards. With Nokia’ s Digital Automation Cloud( DAC) technology creating a 5G coverage area, industrial use cases were presented live and in real-time,” said the show organiser.
The Welding Application Special Area, which showcased the latest advancements in welding technology, attracted attention with live demos and panels. Companies conducted live welding demonstrations in their designated spaces, allowing visitors to experience the technologies firsthand. In partnership with universities and vocational institutions, industry-focused panel sessions were held. A live welding demonstration by woman artist collective, Atölye20, highlighted the powerful intersection of industry and art.
Hydrogen and fuel cell technologies, which play a strategic role in the transition to renewable energy, were featured in a dedicated Hydrogen and Fuel Cells Special Area. Companies offering solutions and services in this field presented their products and technologies. Power transmission technologies were also explored in detail through a special forum area created in collaboration with Moneta Publishing.
The WINovation Competition, held in collaboration with ENOSAD as
part of WIN EURASIA, rewarded innovative ideas. Projects competed across ten categories, from production to design and from services to social innovation.
Business opportunities with Saudi Arabia were explored through its national pavilion. Information about large-scale investments and industrial transformation in sectors such as automotive, aviation, renewable energy and food production were shared. During a special networking event held on 29 May 2025, deputy ministers from the Ministry of Industry and Mineral Resources presented Saudi Arabia’ s strategic roadmap towards advanced manufacturing solutions. The event discussed topics such as digitalisation, automation, the integration of smart production systems and opportunities for international cooperation.
For the first time this year, Chinese Logistics Technologies were introduced at WIN EURASIA by the Zhejiang Province Department of Commerce. The event featured ten brands from the Zhejiang region specialising in logistics AGV systems, parking technologies and logistics solutions. n
ISMR July / August 2025 | ismr. net | 35