Internet Marketing Guide June 2013 | Page 30

Twitter marketing strategies to help you get more sales
Use Hashtags
Build up a following
Build on existing followers
Follow the accounts your followers follow

As soon as you set up your account, try to get as many followers as you can

sell maternity clothes then market to people who are interested in buying your product. Promoting to individuals who are unlikely to use what you sell will be a waste of your time and efforts.
Once you have identified your target audience you need to know how to structure your tweets so you can not only locate your target audience but engage with them also.

Twitter marketing strategies to help you get more sales

There are a number of marketing strategies you can use. The main goal is get visitors off Twitter and straight on to your website or sales page. Here are some of the most effective marketing strategies that will help you to do that:

Use Hashtags

Hashtags(#) are a very simple but effective way to organize popular topics. Hashtags are very useful to your business because they make it much easier for you to be found by people interested in the things you promote. They contain the main keywords that will help people find your business or know what kind of product / service you are promoting.

Build up a following

As soon as you set up your account, the first thing you need to do is to get as many followers as you can. Remember, the advice given earlier: Only try to get followers that matter. If they are unlikely to buy from you then adding them to your list will be useless and waste of time. Your aim is to build up a following of responsive buyers. If you need advice on how to do this please get in touch and we can help you.

Build on existing followers

If you already have an established list of followers from other social networks like Facebook, Pinterest or your own mailing list, then invite them to become one of your Twitter followers. By announcing the creation of your Twitter account and sending them a direct invitation, you will soon be able to attract a decent amount of followers interested in what you have to offer.

Follow the accounts your followers follow

This is one of the best marketing strategies that any business can use. Following businesses that service your target audience will help keep you abreast of what is happening with your niche and adapt your marketing accordingly.