Internal - Children's Colorado Brand Guidelines Internal | Page 43

VISUAL IDENTITY : LOGO

White logo

In rare cases it is necessary to use the white logo . This version does not convey the liveliness or optimism of the four-color logo , so use it sparingly . Do not use the Children ’ s Colorado logo on a black background unless no other option is available .
There must be adequate contrast between the background and the logo .
Brand Guidelines 2024-08 43