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Affiliate Monitor Company-by-company Q2 results analysis
point that it was no longer a metric that the company was “ steering the business for ”.
He added : “ It is more looking at where do we make players , in what markets and then looking at what anticipated cashflow do we then make in the quarter and that we can see that we keep growing that part .
“ So also going forward , it will not be the amount of players that will matter , but it will be that we [ deliver ] players in the right countries .”
DIVERSIFY
Like the other large entities in the affiliate space , it is clear Gentoo is also looking at diversification of revenues . “ To make it very simple , more markets , more websites and more customers should drive revenue to mitigate risk and ensure sustained growth ,” he said .
He noted that Gentoo has around 150 websites within its portfolio . The non-top 5 websites combined grew at around 45 % year-on-year and 10 % sequentially and now account for 68 % of total revenue . Meanwhile the top 5 grew 24 % year-on-year , level sequentially and were worth a combined 32 % of quarterly revenue .
“ What we can see here is that more and more websites contribute to the party and sort of drives the revenue going forward ,” Warrer said . “ In a market and in the marketplace where a lot of things can happen , this is part of our strategy .”
Chart 8 : GiG Media revenue Q322-Q224 (€ m )
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30 30.3
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25 22.5
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20 17.8
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Chart 9 : GiG Media EBITDA Q322-Q224 (€ m )
16 14.8
14 13.5
12 11.5
10 10.3 10.4
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8 8
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0 Q322 Q422 Q123 Q223 Q323 Q423 Q124 Q224
In terms of partners , Warrer noted the total is now up to 296 , a number that Gentoo would still like to see go up .
“ Of course , we also want to work with the right partners in each market that are performing the best and have the best player values ,” he said . “ So there ’ s probably a limit to how many partners you can work with . But going forward , it will still be a focus to try to have as broad a partner base as possible .”
ASK THE QUESTION
One particular success story for Gentoo has been the acquisition of AskGamblers from Catena Media and where Gentoo hopes to soon launch into sports betting . Warrer said the company was “ very excited ” about the potential of what he revealed would be a global launch .
“ AskGamblers is a big domain and it ’ s also a domain that is such a powerful domain that is doing so well ,” he said . “ So we are taking our
Source : company reports iGB Affiliate Monitor