iGB Affiliate Monitor September 2024 | Page 19

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GiG Media / Gentoo Rebrand starts life with a bang

Finally , after a long , long gestation period , the gaming affiliate segment will be born out of Gaming Innovation Group and the Affiliate Monitor will have a new name to conjure with : Gentoo Media . In fact , by the time you read this report , the final minor details should have been completed .
As part of its inheritance , Gentoo will at the very least be given the best of starts . Once again the affiliate media arm of GiG announced record revenues of € 30.3m and adjusted EBITDA of € 14.8m .
Welcoming the figures , Gentoo chief executive Jonas Warrer said it was “ safe to say that it ’ s been an eventful quarter and it ’ s been an eventful 2024 ”.
“ Internally , we have gone through a rebranding and now we have rebranded into Gentoo Media , a transition that I ’ m personally I ’ m very excited about ,” he told the analysts on the call . “ We have also done a lot of work internally preparing for the split ahead of us . So we are ready for that .”
Moreover , Gentoo starts life with a very nice tailwind , with key metrics on the up . Revenues from revenue share agreements grew 43 % year-on-year , while revenues in the European market as a whole were up by the same percentage year-on-year and also grew 2 % quarter-on-quarter . Meanwhile , revenue from the Americas was up 94 % year-on-year and 27 % sequentially .
But while the first-time depositors ’ number was up 11 % year-on-year , Warrer made the
September 2024