How to Coach Yourself and Others How to Influence, Persuade and Motivate | Page 413

Your Persuasive Credentials The 1st Branch of this IQ Matrix Mind Map identifies the type of mindset that you must cultivate and the skills that need to be mastered in order to develop the fundamental credentials of persuasion. The Persuasive Mindset There are two key factors that will determine your level of persuasion. The first of these factors is your psychological mindset, and your ability to tap into this resource and utilize it to its greatest effect. A persuasive person needs to cultivate a mindset that is built upon 3 fundamental layers of “being”. The 1st layer is built upon Honor. The 2nd layer is built upon Trust. While the 3rd layer is built upon Presence. Each layer must be cultivated and practiced in order to enhance one’s ability to persuade others in a variety of social settings. 413