Groundtastic GT78 | Page 3

1966 AND ALL THAT A FAR CRY FROM TODAY, GT LOOKS AT HOW ENGLAND HOSTED THE WORLD CUP Six years before the two nations met in the 1966 World Cup Final, England had an equally tense encounter with West Germany at the FIFA Congress held in Rome. At stake was the right to stage the 1966 tournament, and despite an impressive presentation from West Germany, England's more homespun bid won the day by 34 votes to 27. Unlike the majority of subsequent World Cups, no new stadiums were built in 1966, nor were any deemed necessary. Indeed, the bellicose views of football administrators such as Leslie Olive, the Manchester United secretary, were shared by many. Reacting to adverse comments about the standard of comfort at English football grounds, he maintained that the overall standard of grounds would be far better than in any previous competition. 'Whilst other countries might have built one super stadium for the final match', he commented, 'many of the group games have been played at grounds which compare unfavourably to those in England.' Tempting though it is to make comparisons between 2014 and 1966, it should be remembered that the World Cup in 1966 was not the all-embracing global event that it is today. In fact, England had sat out the first three World Cups, and public interest prior to the 1966 tournament was muted, with little notion that 'football was coming home.' While the Brazilian government felt duty bound to spend $14 billion on staging the 2014 World Cup, in 1966 the UK government was minded to keep its hands in its pockets. It was only at the eleventh hour, with expenses mounting, that Minister for Sport and former football referee, Denis Howell, was able to persuade the government to provide £500,000 towards the costs incurred by the various parties. www.groundtastic.co.uk | Facebook/Groundtastic | Twitter@groundtastic 3