Global Security and Intelligence Studies Volume 5, Number 1, Spring / Summer 2020 | Page 50

Global Security and Intelligence Studies mand, the Navy Information Warfare Systems Command, and the USAF’s newly minted Information Operations Officer, or 14F, community, bolstered by the also new 16th Air Force, which was designated specifically as a centralized unit for information warfare. Unfortunately, what is currently lacking is a unity of command between these communities and confusion about the ownership of the messaging. These are only a start toward fully utilizing an operational understanding of to the psychological domain. While military leaders increasingly view information as a domain, they tend not to focus on the battle space fought in the cognitive realm, instead choosing to focus on non-kinetic effects, such as cyber and electronic warfare. As history has shown, the psychological domain is a strategic weapon with effects spanning all other domains and dissemination methods that rely on the same. Psychological warfare also faces challenges based on the perception of the public and of decision-makers who choose whether or not to employ influence operations. In an arena where the theme is “perception is everything,” influence operations are failing at perception management. With programs like MK Ultra, in which the CIA conducted mind control experiments on US citizens (Project MK Ultra, the CIA’s Program of Research in Behavioral Modification 1977), the general population has reason to distrust the intentions of any type of psychological operation. With the abundance of misinformation and disinformation being spread online, people are often either overly critical of true information or only trust information confirming their preconceived biases. People often do not understand psychology, partially because the wealth of information available online has led to a population that believes that a layperson can be as informed as an expert (Nichols 2017). Online quizzes lead people to believe they understand personality tests, and therefore psychology as a whole. This perception may cause key decision-makers to forgo the use of psychological tactics in order to focus on traditional methods of warfare. IO practitioners need to realize that the United States cannot and should not employ the psychological domain in the same reckless way that Russia does. The US aims to show the rest of the world that we are a proponent of trustworthiness and fairness. As a result, creating and distributing false stories would quickly erode the image of trustworthiness the US wishes to foster. Because the US values integrity, communicators delay releasing information in order to fact-check, a strategic weakness in the information arena, which leaves a void in which other countries can dominate the narrative with inflammatory and false headlines. In the world of fake news and intriguing headlines, what people see first often sticks, regardless of truth. If the US were to forgo a commitment to the truth, we would betray our cultural values, and the US would lose credibility in the eyes of the rest of the world (Watts 2019). Fortunately, often the best propaganda is true, so the US should continue to work to be a key leader in influence operations without betraying 36