GB 530 MENTOR Let's Do This /gb530mentor.com GB 530 MENTOR Let's Do This /gb530mentor.com | Page 24
Using the Marketing Plan guide found in Doc Sharing, complete and submit the following
components of your Marketing Plan. 1.0 Executive Summary
In four to six paragraphs, summarize your Brand Extension Marketing Plan. Be sure to include:
? Product? Benefits? Target markets? Customer needs? Value proposition? How you would market on a national and global level
? Show an understanding of other cultures, global relationships, and global dynamics in the
marketplace
Go back through each section of your plan and make any appropriate revisions, based on the
feedback of your professor during each unitâ € ™s grading, and / or based upon new information you have
discovered throughout the process.
Using the Marketing Plan guide found in Doc Sharing, complete and submit the following
components of your Marketing Plan. 1.0 Executive Summary
In four to six paragraphs, summarize your Brand Extension Marketing Plan. Be sure to include:
? Product? Benefits? Target markets? Customer needs? Value proposition? How you would market on a national and global level
? Show an understanding of other cultures, global relationships, and global dynamics in the
marketplace
Go back through each section of your plan and make any appropriate revisions, based on the
feedback of your professor during each unitâ € ™s grading, and / or based upon new information you have
discovered throughout the process.