ExpertEye European Automotive Report Q2 2016 | Page 14
MPV and SUV RV Trends
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Cars have clearly become a commodity with people moving quickly as a new fashion or trend appears and purchases made on the monthly
cost rather than total sticker value. When the Renault Espace launched in 1984 it was ground breaking and whilst sales of large MPVs have
declined the reduction in volume has meant supply and demand have kept in equilibrium, in fact it has almost gone the other way with
limited volume for larger MPVs helping increase RVs.
Whilst smaller cars from the premium German brands became the next big
must have it wasn’t long before SUVs became de rigueur, which resulted in
RVs increasing quickly, as you can see. With new models now available from
almost all OEMs we are starting to see RVs stabilise as SUVs of all sizes
become mainstream.
Once again we can see how volatile the UK market can be with RVs having
risen too sharply on the luxury SUVs before the market then quickly corrects
itself before starting to rise again.
52
50
48
46
44
42
40
38
36
34
32
30
2010
% RV - M2 Large MPV Diesel Segment
2011
EU Average
Spain
2012
France
Portugal
2013
2014
Germany
UK
European Automotive Report - 2016 Quarter 2
2015
Italy
2016
52
50
48
46
44
42
40
38
36
34
32
30
2010
52
50
48
46
44
42
40
38
36
34
32
30
2010
% RV - J2 Compact SUV Diesel Segment
2011
EU Average
Spain
2012
France
Portugal
2013
2014
Germany
UK
2015
Italy
2016
% RV - J4 Luxury SUV Diesel Segment
2011
EU Average
Spain
2012
France
Portugal
2013
2014
Germany
UK
2015
Italy
2016
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