Measuring Success Key Performances Indicators

Theme Influence

Measures

Government engagement, policy consultations, media coverage, speaking engagements

Theme Membership

Measures

Total members, retention, engagement, satisfaction, new member acquisition

Theme Commercial

Measures

Revenue, sponsorship, partnerships, event profitability

Theme Domestic Impact

Measures

UK events, collaborations, regional engagement, place-making initiatives

Theme International Impact

Measures

Companies supported, UK Pavilions, trade missions, overseas partnerships

Theme Organisational

Measures

Staff development, governance, CRM utilisation, delivery against strategic objectives

These indicators will be reviewed quarterly by the executive team and annually by the Executive Board.