68
Birmingham Penguins . Photographer : Daniel Graves Photography
Shaun on the Tyne , Newcastle-upon-Tyne . Photographer : St Oswald ’ s Hospice
trail generated a total economic impact of £ 9.1m , £ 2.7m GVA **.
The team works with multiple stakeholders , businesses , sponsors and charity partners to bring the trails to life in towns and cities . Visitor attractions and shopping and leisure destinations also benefit through hosting sculpture installations as a creative addition to seasonal event programmes .
Since 2008 , trails have enabled over £ 26.3m to be raised for charitable causes and learning programmes have enabled 1.25m young people to showcase their creativity as part of highly visible events .
* NewcastleGateshead Initiative 2022 .
Waterfront Whale Tales , Sydney . Photographer : Milestone Creative
** NewcastleGateshead Initiative 2023 - Sustrip Economic Impact Model . Sample 583 . www . wildinart . co . uk in partnership with
Experience on Main Street Guide 2024 159