EFSC Accomplishments 2018 | Page 16

September 2018 College Accomplishments Growing Tech Jobs Grew EFSC participation in the Florida East Coast TechHire Consortium, which helps students break down barriers to obtain training and employment in high-tech industries. (Student Enrollment, Diversity Initiatives, Community Awareness) Highlights: • To date, more than 145 students have participated, including 71 minorities. • The consortium includes EFSC, Daytona State College and Florida State College of Jacksonville. • Targeted industries include Computer Information Technology and Advanced Manufacturing. • Students receive customized advising, mentoring, workshops and classes in EFSC’s state-of-the-art computer labs. •  Students also meet with industry experts and employers to broaden their knowledge and gain job prospects. Training EFSC Leaders Continued advancing the Administrative Leadership Intern Program, an important initiative that prepares tomorrow’s EFSC leaders through an intensive year-long series of workshops to enhance key skills. (Diversity Initiatives, Employee Relations) Highlights: • More than 40 people have participated in the program since it began in 2011, with an emphasis on women and minorities. • Interns work side-by-side with select top-level administrators, faculty and staff across all areas of the college. 16 •  Areas of study include strategic planning, academic technology, budgeting, diversity, ethics, communication and conflict resolution. •  Interns are also instructed to set career goals, define their leadership style, develop operational knowledge of the college and grow their influence in the community. • The result gives them the knowledge, skills and attitudes necessary for leadership roles in today’s fast-changing world of higher education. • Participants who have risen to senior college positions include Dr. Dedra Sibley, now Provost of the Cocoa Campus; and Dr. Sharon Cronk-Raby, now Associate Provost of the Titusville Campus. Website, Social Media Developed new initiatives for EFSC’s Website and Social Media platforms, increasing its performance in marketing programs, recruiting students and promoting college events. (Student Enrollment, Diversity Initiatives, Financial Management, Community Awareness) Highlights: • A focus on search engine optimization for academic programs led to major increases in new Website visitors from free searches not tied to paid advertising campaigns. • The visitor increases included Health and Nursing, 46 percent; Public Safety, 37 percent; Career and Technical, 28 percent; Bachelor’s Degrees, 26 percent. • Published 4,000 Website page changes, a record number doubling prior years to better support student recruitment and college-wide and EFSC Foundation events. • Drastically expanded the use of the Website calendar system to better promote hundreds of tutoring sessions and other student services and events that speak to the collegiate experience. • Began work on a new Website search tool that will significantly improve the ability to search for academic programs by topic, campus and delivery method such as taking courses on-campus or online. • Expanded the use of low-cost social media posts to promote academic programs and recruiting events with great success. • Supported the communications needs for the new Student Application System as part of a multi- department task force to develop and launch that major initiative.