been raised , they will be able to consult among themselves and come up with the best actions to take . The customers will also be given a chance to suggest what may be done , so they are happy with the services . Through this , the system is creating a platform that the managers will be able to know how best to improve their services to satisfy the wants of the customers . 1.4 Benefits of Solving the Problem The main benefit of solving the problem is that the company is in a position to satisfy the human wants based on their views . The benefit touches both sides in that the customers benefit by receiving quality products and the management has the advantage of generating more gains in terms of profits . The other benefit is that the company has the chance to get the information they will require in their production . Customer information is a shield that a business cannot operate without . This is a system providing an avenue for the business to interact directly with the customers . The system also provides the customers a chance to shop online whereby they are not required to physically visit the premises . They will just order their product with just a few clicks . The system provides a convenient platform where one can buy products at their convenience without having to hustle to go to the shop . It ‘ s a shop at your doorstep . 1.5 Business or Technical Approach The business approach that the system aims to fulfill is the keeping of the already existing customers and attracting more . Satisfying the wants of the clients is an assurance that the CUSTOMER SELF-SERVICE AND FEEDBACK FOR EFFECTIVE BUSINESS 11