Limited has been providing products to clients but in the recent past have faced the challenge of losing consumers . A lot of consumers have left the company claiming that the products that are being produced are of low quality and do not meet the standards the customers want . This is due to the lack of information that the management needs to know what exactly to produce and where to improve . If the business was in a position to know what the customers wanted most and what they disliked , they would have acted upon it to avoid losing the clients . Being a company that is CUSTOMER SELF-SERVICE AND FEEDBACK FOR EFFECTIVE BUSINESS 9 known by many consumers of its high-quality products , it would be a shame if these customers hear of the low-quality products offered . There is , therefore , an urgent need to curb this problem of lack of customer information which may mess the operations of the company . There was a time that the company had tried to do an analysis and a research about the client`s feedback , but the process was in vain . The people that the staff interacted with were not willing to respond to the questions asked since most of them were not electronics customers ( Sabatier , et al . 2012 ). The manual procedures that were followed were also not effective hence making the process even more complicated . The team came back with unclear feedback from the customers . 1.3 High-Level Solution The high-level design of the system will help curb the information gathering issue from the client for service and products providence . The Internet has been used by