3.5
LOGO
CLEAR SPACE AREA AND MINIMUM SIZE
MINIMUM SIZE
A minimum size for the use of our logo
for print has been set at a width of 26mm.
When our logotype is used in a sub-brand
logo (see page 3.13) it has a minimum width
of 22mm. Across different reproduction
techniques it is the responsibility of the
implementer to ensure legibility is maintained.
26mm
Logo minimum size for print
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MINIMUM DIGITAL SIZE
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A minimum size for use of the logo has been
set at a width of 100px; anything less will cause
noticeable degradation in the Mediclinic logotype
and symbol, in a 72dpi space.
Due to the minimal space allowed by many
online and mobile environments, the minimum
clear space area is adjusted for digital applications.
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100px
Adjusted clear space area and
minimum size for digital applications
shown at actual size
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Adjusted clear space area and minimum size for
digital applications shown at 300% of actual size
MEDICLINIC BRAND GUIDELINES | BASIC ELEMENTS | LOGO
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CONTENTS