8.9
SUPPORTING GRAPHIC ELEMENTS
INFORMATION GRAPHICS
MAPS
Make maps clear and don’t over-complicate them.
DOMINANT COLOUR
The dominant colour in our maps is Mediclinic
Grey 4. White lines are used to separate the
areas of grey
HIGHLIGHT COLOURS
Mediclinic Grey 1 can be used as a highlight. If a
second highlight needs to be used, or the highlight
needs a stronger stand-out from Mediclinic Grey,
then Mediclinic Orange is used.
MEDICLINIC BLUE
Mediclinic Blue is used in maps to denote
Mediclinic hospitals and clinics. Do not set
text on maps in Mediclinic Blue.
Mediclinic Grey 1 can
be the first highlight
Mediclinic Orange can
be the second highlight
BLACK
Black can be used for small text on maps if
required to achieve good legibility.
London
1h 30
ad
aneej Ro
Al Khaw
to Airport
Schaffhausen
Mediclinic Belair
Germany
Electric
Substation
Aarau
Mediclinic
Aarau
Zurich Airport
Zurich
Mediclinic Hirslanden
Mediclinic Im Park
to Sharjah
Spinneys
Emirates Road
Always use the correct colour values for
Mediclinic Grey. Colour specifications are
on pages 4.14. and 4.15.
Uptown Mirdif
Heiden
Mediclinic Am Rosenberg
Austria
Mediclinic
Mirdif
Lucerne
Mediclinic St. Anna
New York
8h 30
Berne
Mediclinic Beau - Site
Mediclinic Permanence
Salem-Spital
France
Cham Zug
AndreasKlinik
Berne Belp Airport
ia
er
lg
A
Uptown School
d
a
Ro
to Fruit &
Vegetable Market
ENOC
Lausanne
Clinique Bois - Cerf
Clinique Cecil
Geneva Cointrin
International Airport
Lugano Airport
Umm Ramool Road
to Al Garhoud
Moscow
3h
Basle
Mediclinic Birshof
EuroAirport Basle
Dubai
6h
Italy
Al Warqaa
White lines separate the areas
of Mediclinic Grey
MEDICLINIC BRAND GUIDELINES | BASIC ELEMENTS | SUPPORTING GRAPHIC ELEMENTS
Mediclinic Blue denotes
Mediclinic hospitals and clinics
CONTENTS