Diasporic Entrepreneurship in the Caribbean - Firm Profiles.pdf Vol 2 | Page 44

Part V: Remittance Firms 16. JAMAICA NATIONAL HERITAGE TRUST Company Background: Target Market: Jamaica National Heritage Trust initially started out as a Building Society in Jamaica in the 1870’s and developed into a multi-faceted financial institution with services in savings, insurance, investment, and mortgages. Primarily operating as a mortgage company, the financial institution also offers services in savings, investments, wealth management, and insurance. The company specifically targets the diaspora at its overseas locations, through innovative services such as a Mobile in the UK and Money Transfer Cards with agents located overseas. JN Money Transfers targets the