Clicks Internet Marketing Magazine for Small Business Clicks Magazine 32 | Page 9
HERE’S 5 TRICKS TO MAXIMIZE YOUR SUCCESS WHEN USING
INSTAGRAM FOR BUSINESS
» Upgrade A Personal Instagram Profile to A
Business Profile - First and foremost is to up-
grade to a business profile on Instagram. You
can do that by linking your Instagram account
to your Facebook business page. Yup that’s it!
Instagram will see the designation and con-
nect it accordingly.
» Ditch the Stories at Start–Some businesses do
very well with “Stories” on Snapchat and Face-
book. But for now, Instagram doesn’t support
stories - Instead, try out some of the other
great tools and features.
» Make Use of the CTA/Contact Button - Di-
rect communication is one of the best fea-
tures of Instagram for Business. When you
set up the Contact button, you can choose
how people will reach you - whether it’s
email, phone or both.
» Post on A Regular Basis, But Don’t Over-post
– Sometimes people can get too much of a
good thing, right? And it’s certainly true in this
case. Over-posting can have a counter-effect
and followers will be more likely to skip your
posts. That is why 3 great posts a week can
out-perform 30 of them.