Clicks Internet Marketing Magazine for Small Business Clicks Magazine 32 | Page 10
» Track the Analytics - Another great part of the
all new Instagram for businesses algorithm
are the analytics. Only business profiles have
access to this feature which definitely makes
it an exclusive perk. In order to open it, tap
or click the little bar graph icon on your pro-
file and you will see several metrics - one of
which is the ‘Insights’ option. There, you can
analyze and see how many people see your
posts and how many of them viewed your
business profile.
A FINAL WORD
It certainly goes without saying that Instagram’s
latest update is an exciting new option to promote
your business with.
But the bottom line is that no matter how
many updates and new features social media
platforms rollout on us, what really matters is the
content that you choose to share and the people
engaging with it. So, I say give it a shot. There
has never been a better time to promote your
business on this immensely popular platform.
Instagram profiles for business is nothing short of
a bulls-eye for small business.