Clearview National November 2015 - Issue 168 | Page 35

INDUSTRYNEWS Royle Seal of Approval »»Ricky Tomlinson, star of hit TV comedy the Royle Family, recently visited the factory of a Liverpool based trade fabricator Warwick North West to help promote its new range of Innolux windows and doors. The Royle Flush Event – named after Warwick’s new flush sash window and Ricky’s famous character Jim Royle – included a day of filming and photography, with Ricky explaining on camera why he chose to support Warwick with the launch. After the video interview, Ricky then changed into his famous Jim Royle attire and posed for a selection of photos with Warwick North West director Greg Johnson next to the company’s new Schirmer saw centre. Finally, Ricky visited a recent installation to film a comedy sketch about the new Innolux bi-folding door. Ricky explains why he decided to lend his support to Warwick: “10 years ago Warwick supplied my conservatory and I was incredibly impressed. The conservatory is still as good now as the day it was installed, and when I heard that Warwick were launching a new product range and were looking at some interesting promotional ideas, I was more than happy to help out.” Director Greg Johnson commented: “Jim Royle is an incredibly popular British comedy character, so it was very entertaining to watch Ricky film a sketch with our new bi-folding door. The sketch is a bit of fun but has a serious message – that Innolux bi-folds are incredibly easy to operate, even for someone with a notoriously short fuse such as Jim Royle!” The Jim Royle sketch and Ricky Tomlinson interview will be released later in the year. Visit www.warwicknorthwest.co.uk or call 0151 933 3030 Start the week with Clearzine. • Every Monday. • Delivered to 14,000 industry emails. • Your weekly news portal. • Mobile-optimised. > 50 dB 46 - 49 dB Your customers, your news... 41 - 45 dB 36 - 40 dB 31 - 35 dB 26 - 30 dB < 26 dB Tel: 01226 321450 Ad_Clearview_882x1218_0215.indd 1 21.04.2015 10:05:44 C L E A RV I E W-U K . C O M » N OV 2015 » 35