MARKETING
COM
Catalogues in print are read more than digital catalogues , so make sure your business is spending its money where it should .
business cards , postcards or mail you send out , catalogues , flyers , billboards and the like . It doesn ’ t have to be the focus — actually , you can usually have your hashtag in a smaller font and offset from the rest of the text — and it can still generate interest .
Don ’ t give much away at all on in your print advertising — hit the high notes , and provide just enough information to interest the reader or viewer — and then direct him or her online via your hashtag or links to social media accounts .
Consistency Across Platforms A strong , recognisable logo is the cornerstone to any business , and to major marketing campaigns . Keeping your logo — as well as
18 March 2015