Brazilian American Football League by BANFIT
Sponsorship Marketing Initiative for Brazil for US Sponsors ( National Coverage Major Markets )
Number Year Commitment |
Number of Games in Package ( 3 ) |
Average Cost per Game BRL / USD 43 / 50 Games |
Number of Projected Client Contacts per game ( 4 ) |
Cost per Client Contact per Game BRL / USD |
3 |
43 / 53 |
( 43 ) 582 / 194 |
|
|
( 53 ) 472 / 157 |
1395 ( 43 ) 0,50 / 0,16 ( 53 ) 0,40 / 0,13
Number of games based on 8 to 10 teams playing 5 games and 2 playoffs and 1 Final Game for League Cup . Projected client contacts is based on all medians used to promote games from Client logos on all League Displays with Brand Manager ( 1-4 ) ( 50 ) at all games League and Teams Social media ( 86 ), printed tickets ( 500 ), Physical Field Advertising 2-4 Banners , Game Pamphlets all games 500 per game or ( 21,300 per year ), Game Giveaways 5 to 10 per game all Printed , Radio , Television and Outdoor media for league ( TBA ), Game PA League Sponsor Announcements ( 20 plus ) based on a 25K USD Sponsorship Package 37 to 47 BAFL Network games You Tube live streaming and 9 to 11 games to be Broadcasted Nationally on TV featuring a BAFL broadcast team with advertising options not projected in the above Projected Client Contacts
Free BAFL League App for Mobile , Table and Connected TV .
BAFL League Display at all games with 2 to 4 Brand Managers with Client information and Prizes to introduce clients and create sales leads during the game
Minimum 500 BAFL League Tickets and Pamphlets per game with Sponsors logos information and QR codes for more .
20 Plus In-Game Sponsor PA announcements at all games and additional Live broadcast In – Game advertising Options
Subscription and Marketing Projections for BAFL ( 8 Game Deal )
BAFL Network on You Tube airing games and league shows 24 / 7 / 365
Number Of Games ( 1 ) |
Number of Ads per Game ( 2 ) |
|
|
|
Number . 30 Ads and . 5 5 ” Video Screen Shots Ads per Season |
|
|
Number Viewers Per Game . 20 Share ( 3 ) |
|
Number of Viewers per Season |
8 100 800 / 800 98,500 788,000
( 1 ) 8 Games will feature 5 regular season and 2 playoffs and 1 Championship Game ( 2 ) Average Game features between 100 . 30 ads and 100 video shorts per game 20 Commercial Breaks per game at 3 to 5 . 30 second ads ( 3 ) Based on Projected Viewer Share of ESPN NFL games on EI Network
Television Subscriptions Projections ( 8 Game Subscription Pak )
Brazil Subscriptions Cable 2015 ( 000,000 )
BAFL Subscription Share Analysis
BAFL Projected Subscription Share %
Brazilian Football Fan Analysis
BAFL Subscriber Numbers first 3 Years
Share Based on NFL Fans in Brazil based on NFL Stat Number of 19,000,000
Viewer Numbers of BAFL Number ( 000 )
% NFL Brazil Fans
19.65 |
0.005012 |
98,500 |
|
0.005263 |
103,425 |
|
0.005513 |
108,350 |
The Brazilian Pay-TV Association
98,500 0.005 788,800 0.04 2,907 15
BAFL Overview | Page 4