Asia-Pacific Broadcasting Media Kit mk2019-17Jan2019 | Page 3

MEDIA KIT 2019 APB GOES HYBRID: e-News Weekly + bi-monthly print As from January 2019, APB will be curating news stories into short and sharp articles as newsfeed for its weekly electronic newsletter. This will be sent out to our readers in the broadcast industry, especially to top management and busy working professionals who told APB they just want weekly updates on issues impacting their work. As for long-form news, views and interviews, they will continue to log on to APB’s new dynamic web- site — www.apb-news.com and subscribe to APBv3.0 bi-monthly print magazine, starting May/June 2019. Come June when ConnecTechAsia 2019 makes its appearance in Singapore, Team APB will be conduct- ing interviews with exhibitors and trade buyers during the three-day exposition and publish a ConnecTechAsia News Bulletin@7 each morning of the show on APB’s portal and its Facebook. This news bulletin is an early morning alert to highlight what’s hot, what’s cool in the exhibition halls — and trade visitors can access the electronic news bulletin on their mobiles. Insanity is doing the same thing over and over again — and expecting different results. — Albert Einstein 1