Asia-Pacific Broadcasting Media Kit mk2019-17Jan2019 | Page 2
PUBLISHER’S NOTE
APB reinventing itself
to serve you better
With 2020 less than 12 months away, some Asian broadcasters are
still undecided which way to go and what ‘future-proof’ equipment
to buy. How will maturing technologies like IP and Blockchain affect
their transition plans? Will looking back and thinking forward bring
about a 20:20 vision of what TV 360 will be in the next decade?
The rise of FAANG — namely the different viewing habits? How can
technology giants Facebook, Apple, they leverage emerging technologies
Amazon, Netflix and Google — who to survive and thrive in 2020 and
boast high growth and deep pockets, beyond? What are the challenges to
will pose new challenges for the TV overcome and pitfalls to avoid?
industry; they have been investing
heavily in original video content to
attract and retain viewers to their
respective global platforms. And
Amazon and Facebook have even
won the streaming rights to some of
the world’s biggest sports events, a
content niche that traditionally was
dominated by the pay-TV industry.
Indeed, broadcasters today are
In seeking answers to what lies
ahead, APB is curating views from
numerous professionals in the
industry in Q1 and it will devote its
ConneXxion 2019 forum in June to
“Look Back, Think Forward” so as to
provide a clear perspective of how
different platforms can position
themselves for the competition
ahead.
scrambling to find new ways to retain
December 2018
NEWS & VIEWS
5
eyeballs as their audiences become
more fragmented and pulled away by
NEWS & VIEWS
What new forms of engagement can
broadcasters put in place to stay
connected to their consumers with
www.apb-news.com
Andrew Yeo
Publisher, APB
BANGKOK – A study
commis-
sioned by Asia Video
Industry
Association’s (AVIA)
Coalition
Against Piracy (CAP) revealed
that
45% of consumers in Thailand
use
Illicit Streaming Devices
(ISDs)
to stream pirated TV
and video
content. Of the 45% of
consum-
ers who purchased
the ISDs,
more than 69% stated
that they
cancelled all or some of
their sub-
scriptions to legal pay-TV
services.
FCC launches 5G
spectrum auction
WASHINGTON – The
Federal
Communications Commission
(FCC) has commenced
its first
high-band 5G spectrum
auction.
The FCC will be making
1.55GHz
of spectrum available
through
the auction of spectrums
in the
28GHz and 24GHz bands.
10
MANAGEMENT
12
|
DISTRIBUTION
DECEMBER 2018
14
| VOLUME 35
| ISSUE 11
X-PLATFORM
16
BY SHAWN LIEW
SINGAPORE – To suggest
that
2018 has been a transformational
year for the broadcast
and me-
dia (M&E) industry is
perhaps an
under statement.
Television, as we know
it in
the most traditional sense
— pre-
programmed content
transmitted
over a linear platform
— has been
irrevocably changed.
Consumers,
in increasing numbers,
are em-
bracing their personal
connected
devices as the main
medium in
which to consume content.
Non-traditional content
pro-
viders continue to
From a technological
thrive and
perspective, 2018 has
seen broadcasters and
companies explore various
flourish, as epitomised
media
technologies as key enablers
by the fact
redefine key broadcast
that will allow them
that Netflix is expected
workflows with more
to
efficiency and cost-effectiveness.
to spend
up to US$8 billion on
700 original
seismically towards the
series this year. Sports,
over-the-
zon and Facebook have
traditionally
top (OTT) and video-on-demand
acquired
a stronghold of pay-TV,
live streaming rights to
is shifting
(VoD) domains — the likes
some of the
of Ama-
most sought after sports
content
Singapore first in SE Asia
to go fully digital
SINGAPORE – The next
chapter in Singapore’s
to digital TV (DTV).
broadcast TV history is
ready to be written, as
“To help more Singaporeans
the republic prepares to
shut down all analogue
transition to
DTV, the scheme was
TV transmission on 1 January
expanded in
2019.
to all Singaporean households April 2018
This, according to Goh
that do not
Kim Soon, head,
subscribe to pay-TV, through
broadcast engineering,
Mediacorp, is the culmi-
the Digital Starter
Kit,” Goh added.
nation of a journey that
began in September
To further raise awareness
2014, when the Info-communications
about the digital
Media
switchover (DSO), IMDA
Development Authority
organised weekly
of Singapore (IMDA)
DTV carnivals and pop-up
launched the Digital TV
counters at various
Assistance Scheme to
community centres, where
help low-income households
residents can get
make the switch
their DTV-related queries
answered and book
Is your
Radio Sta�on
all it can be?
in the world, including
the hugely
popular English Premier
League.
How then are media companies
adapting to these changes?
Consolidation of resources
appears to be one way
to go —
Comcast’s takeover of
the UK’s
Sky and AT&T’s acquisition
of Time
Warner are just some
of the high-
profile examples that reflect
a wave
of merger and acquisitions
that is
likely to continue.
From a technological perspec-
tive, 2018 has seen broadcasters
and media companies explore
vari-
ous technologies as key
enablers
that will allow them
to redefine
key broadcast workflows
with more
efficiency and cost-effectiveness.
Of these technologies,
IP has
arguably, been the most
keenly
discussed, particularly
with the
8 8
tech giants.
SINGAPORE – Pay-TV revenues
in
APAC have grown by 5%
in 2018,
taking region-wide industry
rev-
enue past the US$56-billion
mark,
according to the Asia-Pacific
Pay-
TV Distribution report
by Media
Partners Asia (MPA). The
report
predicted that continued
growth
will see revenues exceeding
US$66
billion by 2023, a 3% CAGR.
45% of Thai viewers use
illicit streaming devices
CREATION
2018 – a transformation
year for the M&E industry al
VoD and Live Sports streaming by the
W O R L D I N B R
I E F
Positive growth outlook
for pay-TV in APAC
www.apb-news.com
6
appointments for free
installations. Reminders
about the analogue switch-off
date were also
displayed on the TV
screens of analogue TV
viewers, to remind these
households to switch
over as soon as possible
Reflecting on a journey
nearing its conclu-
sion, Goh said: “Seamless
migration to DTV re-
quires a national effort
involving all stakeholders
in the industry — from
the government to the
broadcasters, retailers,
TV manufacturers and
8 8
Visual Radio
from
www.idealsys.com
www.idealsys.com