25 May 2017
29 BROADCASTASIA2017 SHOWDAILY 29
SingTel ’ s turn-around package for new breed of OTT and IPTV operators
One of the highlights of SingTel Satellite ’ s suite of product offerings at CommunicAsia2017 is a turn-around package catering to the “ new breed of OTT and IPTV providers ”.
Tan Tian Seng , director , Product and Marketing , SingTel Satellite , indicates that this turn-around package can make use of SingTel ’ s ‘ hot birds ’ connection .
“ We have a lot of antennas that can be pointed at ‘ hot birds ’ or satellites that carry a lot of popular TV channels in this part of the world ,” he explains .
The hot birds belong to satellite companies with wide footprints not only in Asia-Pacific but also the rest of the world . These include Measat , Intelsat , AsiaSat and JCSAT .
“ We can downlink channels [ from these hot birds ] for IPTV or OTT providers , deliver the downlinked content via fibre or Internet to the providers ’ servers , and they can then turn it around and put it in their bouquet of channel offerings ,” Tan says .
Verizon delivering next-gen digital experiences – anytime , anywhere
The way the world watches and consumes media is drastically changing . Thanks to the Internet , users can watch their favourite digital media round-the-clock and on almost any screen .
“ Our next-generation platform enables us to take charge of this TV Everywhere evolution ,” says Joseph Hopkins , chief revenue officer of the California-based Verizon Digital Media Services , which is exhibiting at BroadcastAsia2017 at meeting room 304 .
“ We take your digital content and turn it into instantly gratifying experiences everywhere imaginable .”
Verizon , which powers an as-
SingTel ’ s Tan Tian Seng displaying the company ’ s coverage map .
“ These are tailored packages that we offer to these clients to kick start their bouquet of channels for their IPTV or OTT offerings .”
The service is also available to existing customers who wish to add on a new channel or service stream to their existing offerings .
“ We are seeing more interest in this kind of service and we have already signed up customers for this turn-around package ,” Tan reveals .
tounding 5 % of the Internet and streams 150 million hours of video every month , brings together world-class technology to prepare , deliver and display content , so users can watch and enjoy content on their own terms .
Built on top of one of the world ’ s largest networks , Verizon platform handles the appetite of users for instant , secure and always-on media , anytime , anywhere .
“ The purpose of our platform is simple ,” says Hopkins . “ It delivers next-generation digital experiences for today ’ s demanding users , whether it be their favourite TV shows , catching up with friends via
Verizon ’ s Joseph Hopkins : “ We take your digital content and turn it into instantly gratifying experiences everywhere imaginable .”
SingTel is also offering end-toend broadcast services , with the company ’ s teleports in Singapore overseeing more than 30 satellites . The company can provide extensive connectivity possibilities , and capabilities through diverse fibre links , secure cloud technology and protected data lines .
To find out more about what SingTel can offer , head to booth 1N2-07 .
social media or shopping for the latest gadgets .”
At BroadcastAsia2017 , Verizon is showcasing its Content Intelligence System , also known as the Media Xperience Studio Service .
Hopkins explains that media production and distribution workflows have traditionally developed in silos . “ These systems have become more complex , especially as audiences shift to streaming media platforms , resulting in challenges with co-ordinating and deciphering what is happening in your content business ,” he says .
“ To overcome this legacy , we have created a single , streamlined platform , the Media Xperience Studio Service , to optimise production and distribution workflows , assets and metadata for streaming media .
“ The service has several advantages . For one , it combines the end-to-end components , processes and analytics for media production , approvals , content planning , preparation and packaging , distribution and monetisation of digital content .
“ It also presents businesscritical information along every step of the content life cycle , from production to preparation , through to content merchandising and monetisation ,” says Hopkins , adding that it also builds the complete picture of who your audience is , what they are watching , and how they interact with your content and branded apps .
Viaccess-Orca offers operators competitive edge
Increasing technology convergence is causing disruption of traditional business models within the pay-TV industry , and to stay competitive , Viaccess-Orca is offering operators new monetisation opportunities via its Communic- Asia2017 offerings .
The company says content service providers may need to adopt next-generation technologies such as the cloud , virtual reality ( VR ) and big data to deliver more immersive video experiences to end-users .
Examples of these next-gen technologies can be found at booth 1F2-14 at Communic- Asia2017 .
For example , the cloud-based TV Everywhere as a Service ( TVaaS ) can now boost monetisation and personalisation thanks to its latest analytics capabilities . This comes with the integration of a new HTML5 web player into the solution , enabling service providers to increase monetisation opportunities in the multi-screen environment via pre-roll and mid-roll dynamic ads insertion .
Another solution is the Virtual Arena solution for 360 ° VR video management , interactivity and secure playback . Virtual Arena offers service providers a comprehensive , best-of-breed platform for delivering and monetising their content on multiple devices , including flat screens and head- mounted displays .
Also on display is the Multi- DRM Suite , a state-of-the-art , endto-end , content security solution for multi-screen TV services .
Featuring a modular architecture , the Multi-DRM Suite offers easy upgrades and the capability to switch from one DRM to another .
Aside from new technologies , Jean-Christophe Jubin , Viaccess- Orca ’ s VP of Sales , APAC , shares another growing trend — that of broadcasters and content owners looking for ways to address consumers of their content directly , and essentially bypassing traditional networks and other platform operators .
“ Instead of going to networks , and the content being sold in a traditional package , the content owners want to direct consumers directly through their OTT platforms ,” he says .
“ We had that experience with the Cricket League in Australia , where you can sell your cricket matches to SingTel for example , but you can also sell it directly to someone subscribing to your OTT site . That ’ s a big trend .”
Technology-wise , this approach is already possible .
“ That ’ s why they talk to us ,” Jubin quips .
“ Especially cloud-based owners , they can cover a lot of territories this way .”
Jean-Christophe Jubin showing off the VR display at the Viaccess-Orca booth .