Owner’s Corner
the schedule and gave it a go. We
charged a nominal rate in order to
pique people’s interest. The goal
was to get parents and other adults
onto the mat and training. They
would then see adults coming in
immediately after that workout for
the adult martial arts class and be
interested in joining. The classes
were awesome.
We had 20-25 adults in there working out and having a blast. We
were even bringing in a little bit of
extra revenue. everal months later,
we started noticing something that
concerned us. Not only were parents not joining the adult martial
arts program, our adults who came
to the bootcamp workouts were
too worn out to then do their martial arts classes, and therefore, we
started losing adults. On the surface, the bootcamp classes were a
success, but it went totally against
our vision and the mission that we
were on. Even though I personally
loved the workouts myself, it was
an easy decision to cut the bootcamp classes.
Decisions like this are never fun to
make. If it were easy to run a successful program, however, then
tho