Apparel Online India Magazine May 2nd Issue 2018 | Page 33

DIRECTIONS BY A s observed in the recent past, there has been a considerable decline in the variants of washes, when it comes to jeans. The trend has tilted more towards solid colour palettes with variations being introduced by means of patchwork or other details. Apart from being a directional colour for the entire season, white has made its mark on the denim sector as well. Bleached out and all-white denims make a considerable chunk of the market share in keeping with both S/S 2018 and carrying forward to F/W 2018-19 as well. W H I T E W A S H F or the approaching winter season, designers and high- fashion brands are placing their bets on the hem. Jeans receive eye-catching details and quirky embellishments on the bottom, ranging from, but not limited to, frays for a raw and jagged look, ruffled trims, embroidered patches and more experimental concepts such as seashells over the cuffs, as suggested by Tory Burch. At Junya Watanbe, denim bottoms were adorned with colour, blocked with reflective tape; a nod hinting towards activewear influences. HEMMING WAY www.apparelresources.com | MAY 16-31, 2018 | Apparel Online India 33