Apparel Online India Magazine January 1st Issue 2019 | Page 42

BUYERS
BUYER MOVEMENT
ROUNDUP
2018
INTERESTING DEVELOPMENTS @ B UYING SIDE
During 2018, Apparel Online met many buyers from across the globe. It was strongly observed that buyers are looking at India but Indian
exporters have to work harder to fulfil buyers’ expectations. 2018 also witnessed few new sourcing/buying offices in India.
INCREASING SOURCING FROM INDIA
February 1-15
Sourcing from India;
How buyers are geared up…
October 1-15
Puma increasing its
sourcing from India;
looking for new vendors
Valery Sidorenkov
Chief Production Officer and
Quality Assurance, Modis,
Moscow
“We are sourcing good
volume of womenswear,
menswear and kidswear
from India. Though
currently our market is not
good but it is huge, and we
are hopeful for a growth
of nearly 15 per cent in the
current year.”
Alessandro Lenzi
Administrator of Lebiz s.r.l.,
Italy
“India is a hub which we
can’t ignore anymore. We are
initially planning to source
20,000 pieces per collection
from here annually and will
have nearly 4 to 5 collections.
Some of the manufacturers
are in touch with me. As of
now we are exploring more
prints.”
Ada Kamara
Mykonos, Greece
“I see India as my biggest
sourcing destination. Till a
year ago, I was selling in my
two shops in Athens and also
in some retail stores which
were interested in the type of
garments I design and get them
manufactured from India. But
now my company, Mykonos is
going global and I have turned
as a wholesaler, looking to pick-
up more samples to show to the
potential clients. I am looking
for fresh collections and hope to
make new contacts with Indian
exporters that will support my
growth plans.”
42 Apparel Online India | JANUARY 1-15, 2019 | www.apparelresources.com
“As our company
is growing
well at the
international
level, our
global team is
being pushed
to secure more
orders. In the
last one year, our sourcing from India has
already seen four times growth… Now we
are targeting to further increase it by four
more times within the next three years. So,
we are looking for garment manufacturers
who are very quality-conscious and truly
believe in transparency. Though compliance
is the basic need for vendors who want
to work with us, high efficiency is equally
important at the same time. If a factory
is not highly-efficient, it can’t meet our
costing… So, vendors have to be very
technology-oriented, and think and work
for the long-term perspective.”
– Ajay Kr Pandey,
Manager, QC and QA (Apparel),
Puma Sports India, Bangalore