Apparel Online India Magazine January 1st Issue 2019 | Page 10

EDITORIAL but the speed of the reactive action needs to be increased manifold. By adopting technology, information sharing is definitely on the fingertip and approvals may be digital, but order placing is still done manually after seeing and feeling the garment. It will still take some time before the complete sourcing process of garment trade can happen online. April 16-30 Global developments keep the industry guessing an opportunity that every manufacturing destination is looking to encash upon, so, why not the exporters? May 16-31 The story of challenges continues INTERNATIONAL PRESSURES... With the garment export industry reeling under a difficult situation, any new issue or policy decision would only add to the confusion. As US is bringing up new regulations and trade restriction almost every day, India has been cautious in its approach. Besides China factor and the pressure building up in the South Asian region is a matter of concern not only in political corridors, but for the industry as well. Like Bangladesh, which is eyeing the domestic market in India, Indian exporters must also not undermine the potential of domestic brands and retailers. May 1-15 Transparent business is the only way forward The ongoing trade war between the two giant economies – US and China – reached conflict point after Trump refused to soften his stand on his threat to raise tariffs up to US $ 150 billion on Chinese goods. As this politics of trade continues to grab eyeballs, the politics of elections has made its first impression in India, creating a new wave of optimism. Recently, the Ministry of Textiles and Ministry of Finance jointly called an urgent industry meeting to work together to pull the industry out from the dumps. Which export community is more proactive to challenges? Transparency and collaboration along the value chain are the only ways for the Indian garment industry to flourish. The latest edge that the textile and garment industry is looking at is the emerging organised retail, which has added a new dimension to the country’s industry. The domestic market is presenting 10 Apparel Online India | JANUARY 1-15, 2019 | www.apparelresources.com Look at how the exporters in Bangladesh and India react differently to tough and adverse situations… While exporters in Bangladesh group together and collectively work on finding solutions to turn the situation back into their favour, Indian exporters look helpless and confused. Post Rana Plaza, the country was back on the sourcing map, regaining buyers’ trust and ready to face any challenge! It is time the Indian Government understands the real needs of the country and moves towards a better future. August 16-31 Positivity breeds growth…, so take the plunge! December 1-15 Collaboration along the value chain is the biggest mantra for growth The garment export industry seems to have got into a vicious circle where the problems instead of getting solved are creating fresh problems, and opportunities that could have been grabbed are getting ignored! Exporters are already challenged by n-number of issues and the US market is getting more difficult, resulting in many factories closing down. The next six months are going to be watchful, and we can only hope that both the global uncertainties and the internal dilemmas are sorted out soon. July 16-31 COLLABORATIONS... The collaborative approach to business is really picking up… This collaborative approach has supported innovation along the supply chain with players in the fibre and yarn segment inclusively collaborating with textile and knitting companies for truly innovative fabrics. The collaborations are also happening on the design front and among the so-called competitors of business to ensure that buyers get all that they need. Evolving sourcing strategies and buyer price points are doing the round on social platforms and the younger generation is meeting with serious intent to share experiences. Exporters are struggling…; many admit that the duty drawbacks were the margins that they could play with, as buyers are not willing to budge on prices. More so, with other established destinations and emerging destinations offering products at lower prices, the competition is really nail-biting. In this scenario, it is the tough and fundamentally strong companies that are continuing to grow. Though all admit, including those who are doing well, that conditions are challenging and doing global business is not easy anymore. July 1-15 Indian exporters caught in a vicious circle of crisis June 16-30 The politics of trade and the politics of elections STRUGGLES OF EXPORTERS… June 1-15 Workers need to be involved in change initiatives... July and August months are the best time to interact and feel the pulse of the industry. At the fabric, accessory and technology fairs, companies are reporting good enquiries, but at sourcing fairs, the struggle to offer ‘price’ is the only real challenge… The way retailers, both global and local, are expanding is exceptional and the scope for more expansions is still huge. AO had predicted years ago about market convergence, and this is becoming a reality now. TALKING SUSTAINABILITY… At the recently held C&A Foundation event in Bhopal, it was really fascinating to see how the farmers were integrated into the event – right from welcoming the