ALL 2013ADVISER
UPDATE
SUMMER 2013
ADVISER
UPDATE
PAGE
5C
THE TORCH
GLENBROOK NORTH HS
(NORTHBROOK, ILL.)
M
arch 1, 2013: Effective page design can be achieved without
four colors. Strong photos both above and below the fold enhance
this page, even with a lengthy story. The lead story combines a strong
headline with eye appealing photo. It does draw the reader into the
story because of the action involved in dancing. The Torch shows
strong headlines by using a deck to further tell the reader what the
focus of the story is besides dancing.
The spread below the photo is a fun way to show a first-person
account, in this case The Torch’s managing editor taking on a four-year
member of the badminton team (shades of Billie Jean King taking on
Bobby Riggs – if you’re old enough to remember).
The copy is short and to the point with information about each person
set up as a simple info graphic.
Did you notice? The Torch identifies the Athlete of the Month with a
trophy incorporated into the stet head.
What the adviser says: In regard to the layout and design process,
adviser Bryan Halpern notes, “I don’t think we do anything unique.
Just lots and lots of time collaborating. We brainstorm, then move to
at least two or three rough mock ups, more collaboration and then the
kids move their ideas to the computers. Often it doesn’t come out as
anticipated at which point they regroup, collaborate some more and go
back at it again. The sports section had a group of six or seven regulars
that contributed to the process.”
Adviser: Brian Halpern
Another example from The Torch appears on page B7.
YELLOW
MAGENTA
CYAN
BLACK P01.V52.I4