s
t
h
g
i
s
n
I
R
OUTDOO
DIGITAL
C R AF T
R ADIO
Deceptively simple layouts
with powerful meaning and
emotional payloads stood
out amidst all the stimuli.
What we got was a slew
of good ‘ol radio as we
know it - excellently crafted
and a joy to hear.
LEIGH REYES,
President and COO,
LOWE & Partners Worldwide
Philippines
TEENY GONZALES,
CEO, Seven A.D.
Philippines
I’m really quite excited
to see where the next six
months or next one year
will bring ahead of us.
Mobile is a transformation
platform, it can transform an
entire industry and even an
industry as analog as, “print.”
ERIC CRUZ,
ECD, AKQA Shanghai
ARTHUR POLICARPIO,
Head, Mobetext-Asia
E
CREATIV
V E N E SS
I
T
C
E
F
F
E
Monty for John Lewis
frankly had everything...it
had work and an idea that
every loved, it was using
emotion in a category where
emotion is not usually used.
ANDREW ROBERTSON,
President, CEO, BBDO Worldwide
54
MOBILE
adobo magazine | July - August 2016
M AN D
U
I
N
A
T
I
T
ATED
I NT E G R
It’s by far the best integrated
part of the year. And converses
well with the time that we are
experiencing with politics in
th US and now in the UK.
JEREMY CRAIGEN,
Global CCO, INNOCEAN WORLDWIDE