Adcomm's first two issues Adcomm August 2013 Relaunch issue | Page 37

product
Ecoboard has a built in
layer for water protection
which can be enhanced
by applying clear
laminated over the print,
as well as adding edges
which also serves to
hide the core. However,
the company does not
advocate this as it results
in a less eco-friendly
product.

Durability

This, of course, raises the
question of durability.
Many items produced by
Ecoboard are designed
Ecoboard offers a conceptualisation service in-line with clients’ budget.
and manufactured for
temporary, promotional
Equipment
or seasonal use. “Ecoboard is extremely
Branding gets done directly on the Ecoboard durable and will stay that way if used for
using a Swiss Q Digital flatbed UV cured
the purpose for which it is intended and
printer. “This is the most up-to-date advanced installed in a place where external elements
piece of machinery in our industry,” Nico
are limited.” Nico compares it to a leather
points out. “Our flatbed printer streamlines
lounge suite as an example. “While indoors
the process remarkably, as its one of the
the lounge suite’s life expectancy can be an
fastest and best print quality machines on the almost guaranteed term. However, if this
market. Its renowned precision and quality
same suite was left outside to the elements its
minimises the potential for error to virtually
longevity would be vastly reduced.”
zero.”

Pr