8 Figure Funnel Formula 8 Figure Funnel Formula | Página 17

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If I know I am going to be promoting an offer that helps people get traffic from Facebook then
week 2 of my series might look like this:
Day 9 – Send a FREE Training video on Facebook Traffic
Day 11 – Send a FREE report or blueprint on Facebook Traffic
Day 13 – Send promotional offer
Day 14 – Send promotional offer and address questions
Day 15 – Send promotional offer and closing in 48 hours message
Day 16 – Send promotional offer + free training value video
Day 17 – Send promotional offer and closing in 24 hours message
This is a typical “sequence” for promoting something that can fit right into your auto-responder.
It doesn’t matter if you are promoting your own product or an affiliate offer this type of
promotion works great.
Normally the week after we do a promotion we follow it up with nothing but value and free
information so days 19 – 27 would consist of just simple value added information for your
subscribers.
You can then repeat this process over and over again, which creates a massive opportunity for
continued sales and revenue.
3. Plan your broadcast messages – Most companies don’t have a strategic plan for sending
broadcast messages, but that can prove to be a big mistake if you’re not careful. Broadcast
messages, unlike follow-ups, go out to your entire list at one time. This gives you the maximum
reach to your list all at one specific moment, which allows you to generate a massive audience to
whatever you choose to promote.
Usually we have a plan when we start a new funnel for exactly what we are going to broadcast to
our list on a weekly basis.
It might be that we are doing a weekly webinar training so we send out alerts and reminders for
that or we might do a weekly Facebook Live that we want to remind people to attend.
In some cases we might do a weekly promotion, which would allow for a much larger
commission and revenue because we’d be mailing our entire list.
My suggestion to you is that you do not do weekly broadcast that just promote things because it
will likely make your subscribers unhappy.
Nobody likes to be sold something every single week right?
The real key to email marketing and specifically through broadcast messages is to sell without
selling.