8 Figure Funnel Formula 8 Figure Funnel Formula | Page 10

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VIDEO SALES LETTER FUNNELS
A VSL funnel aims to create sales by presenting a Video Sales Letter, which is quickly becoming
the number one way to show your sales presentation to potential customers online. You will
find that a VSL converts well on products and services that are lower ticket price points far better
than products or services that carry a higher price. If your product is over $497 we highly suggest
you use our Webinar Funnels and setup an auto-webinar to do your sales presentation.
Usually A VSL Funnel Will Consist Of 3 Main Steps:
1. The actual VSL page which is the page a customer lands on to see your video sales letter
presentation.
2. An additional “upsell” page, which is a page, that offers your customers the opportunity to
purchase an additional product or upgrade. The only people that see this page are the ones who
actually make a purchase from your initial VSL page.
3. A purchase information and thank you page is always displayed after a purchase to show
customers what they bought and how to access it.
Because the Internet is so full of videos it’s become common to sell through these typical VSL,
otherwise known as, Video Sales Letter funnels. It does, however, require that you find someone
who can create a very good sales video for you since that’s how you are delivering your message
to your prospects.