360 Blue 2024 Annual Realtor Report January 2025 | 页面 14

Inlet Beach

Revenue Overview
In 2024 , we outperformed the Market in ADR and RevPAR — by almost double . However , we experienced lower Occupancy levels . As we move into 2025 , we will take a more strategic approach to rate adjustments to drive higher Occupancy .
2024 Annual Revenue Performance
KPIs AS OF JANUARY 1 , 2025 360 BLUE 2024 VS MARKET 2024
OCCUPANCY
32.0 %
VS
39 . 5 %
YOY OCCUPANCY CHANGE
-8.7%
VS
2.1 %
ADR
$ 1,260
VS
$ 606
YOY ADR CHANGE
3.5 %
VS
4.1 %
REVPAR
$ 403
VS
$ 239
YOY REVPAR CHANGE
-5.0%
VS
5.8 %
14 360 BLUE • 2024 ANNUAL REVIEW