STRATEGIC DIRECTIONS |
SUPPORT BUSINESSES AND ORGANIZATIONS TO FOSTER IMPROVED TOURISM EXPERIENCES AND OVERALL SUSTAINABILITY |
EXPAND INDOOR ACTIVITIES |
FOSTER IMPECCABLE CUSTOMER SERVICE |
PROTECT AND ENHANCE FERNIE’ S DOWNTOWN
CREATE FOCAL VISITOR POINTS FOR VISITOR STAGING AND GATHERING
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IMPROVE VISITOR FOCUSED IN-COMMUNITY COMMUNICATION / WAYFINDING |
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SHORT TERM |
MEDIUM TERM |
MEDIUM TERM |
MEDIUM TERM |
LONG TERM |
MEDIUM TERM |
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Based on business survey needs, develop a plan and begin to implement recommendations and best skill-development options( FCC) |
Conduct a gap analysis of indoor activities, programs and facilities and capacities currently available( FCC, COF, FDAC, TF) |
Improve accessibility of public spaces and amenities( COF, FCC) |
Explore value and ability of longer business hours with downtown businesses, identify models in other resort communities( FCC, TF, COF) |
Facility and lift upgrades at Fernie Alpine Resort( FAR) |
Expand and improve trail signage that includes links into larger wayfinding approach and includes trails on private land( FTA, COF, TF, FCC, land owner rep, KRBI) |
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MEDIUM TERM |
MEDIUM TERM |
MEDIUM TERM |
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Ensure that tourism opportunities( events, tournaments, general use) are considered as part of any new facilities when looked at as part of recreation and leisure planning( FCC, COF, TF) |
Further enhance Station Square as an event / festival location including fixing the Arts Station‘ FERNIE’ roof( COF, FDAC, FCC, FDHS, TF) |
Embracing UBER once available in BC as a method of effectively moving visitors around( COF, TF, FCC) |
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LONG TERM |
MEDIUM TERM |
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Feasibility study for a new Arts & Cultural Centre( FDAC, FDHS, COF, TF) |
Educate the community, businesses and organizations, and implement, the Fernie Heritage Strategy( FDHS, COF) |
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