2015 BBB serving the Heart of Texas Annual Report | Page 4

BBB by the Numbers
BBB in the Community

BBB by the Numbers

BBB Business Reviews 2,705,621 Value of Earned Media $ 2,636,354
Website Sessions 2,089,412 Number of Visits from a Mobile Device 404,645
Accredited Business Directory Page Views 293,423
BBB Dynamic Seal Clicks 232,017
Number of Total Business Reviews in Database 112,398
YouTube Video Views 29,492
Social Media Page Views 198,811
Total Phone Calls Handled 56,322 BBB Blog Page Views 42,568
Dispute Resolution Rate
79.27 %
Website Page Views 4,695,650
Request a Quote Emails Sent 5,136
Community Members Reached 27,068
2015 Annual Report
3
Better Business Bureau ®
• Total Accredited Business Locations – 12,431
• Renewing Accredited Businesses – 6,909
• New Approved Accredited Businesses – 2,384
• Disputes Handled – 21,172
• Average Days to Close Disputes – 25
• Mediations – 24
• Arbitrations – 31
• Advertising Challenges – 147

BBB in the Community

• Investigations – 101
• Applications for Accreditation Denied – 170
• Revoked Accredited Businesses – 35
• News Media Appearances – 16,709
• Mobile Visit Percentage of Total Visits – 19.37 %
• Total Facebook Likes – 9,744
• Total Twitter Followers – 5,689
BBB continues to engage local communities to expand the BBB brand . BBB staff are regularly featured in news media outlets , local community events and as keynote speakers throughout its 79-county service area . The BBB Cares program encourages BBB employees to give back to their local communities .
BBB staff volunteering at Blue Santa
Regional Director Adam Price at the Killeen Area Nonprofit Expo
President / CEO Carrie A . Hurt at National Moving Month
BBB staff volunteering for Keep Austin Beautiful
CMO Erin Dufner on KXAN-TV in Austin , Texas
BBB Shred Day