04_CREMONA_2025 | Page 48

PIRELLI ADV ONCE MORE WITH WorldS

ENG
Since 2004 the Pirelli / WorldSBK partnership has grown and blossomed thanks to continuous product development inside the hottest crucible of production derived racing, resulting in great advances in both track and road oriented Pirelli products.
WorldSBK was, and still is, the main sporting and development focal point for Pirelli to continue to expand its high performance product lines.
In addition, Pirelli is an integral partner of the whole series and very often a race weekend title sponsor.
“ We sell what we race, we race what we sell,” is a Pirelli mantra that is literally true. Any tyre you see raced at full WorldSBK level( if it is not a development option) forms part of Pirelli’ s commercial range of products. They can be bought by members of the public for track use as a slick- or as an equivalent DOT approved road legal product. You, the customers, are the ultimate beneficiaries.
Central to this desire for improvement in recent times has been a series of tyre designs that were initially aimed at either qualifying sessions or the‘ sprint’ races. Once the teams have experience of a new tyre design Pirelli works in partnership with them to find an overall set-up to make- for example- an SCQ( qualifying) tyre take on a real ten-lap race. Or let an SCX( originally designed for just ten laps) hold its competitive pace right to the end of 20 + laps.
One-by-one several championships have adopted Pirelli as their chosen single make tyre supplier. Most significantly that has included the Moto2™ and Moto3™ classes inside MotoGP™ last year. Records were consistently broken.
Maybe the biggest surprise for some is that Pirelli refuses to opt for specialised or exotic materials during the manufacturing process.
In 2025 Pirelli will continue its mutually beneficial partnership with WorldSBK, aiming to exceed the demands of all the competing manufacturers and teams.
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