Стратегии и практика издательского бизнеса 06/2021 | Page 15

15 15 [ wan-ifra . org ] [ gipp . ru ] ИЮНЬ 2021 ВЗГЛЯД Реклама 1 4 2 5 3 6 Digital Revenue Strategy and Diversification GREGOR WALLER Principal WAN-IFRA Global Advisory Consultant Digital Advertising : Sales and Execution PETER LAMB Owner Lamb Consulting Paid Content and Reader Revenue KALLE JUNGKVIST Senior Advisory to Schibsted Digital Advertising : Data and Analytics BEN SHAW Director of WAN-IFRA Global Advisory Digital Advertising : Formats and Marketplaces MATT O ’ NEILL Founder & Principal Teemo , Ltd . Innovation and Integrating Startup Culture ROBB MONTGOMERY Founder Smart Film School THE INDUSTRY ’ S FIRST ONLINE LEARNING PLATFORM ON DIGITAL REVENUE MEDIA MANAGEMENT ACCELERATOR mma . wan-ifra . org