Современные проблемы сервиса и туризма 2013_v.7_#1 | Page 5

Editorial board: Editor-in-Chief: E. Dzhandzhugazova Institute for Tourism & Hospitality of RGUTS, Ph.D. (Economics), professor Editorial Council Chairman: A. Fedulin Rector of RSUTS, Ph.D. (History), professor Members: G. Balykhin Chairman of RF State Duma Education Committee S.Shpilko Chairman of Moscow Tourism Committee A.Radkov Head of Federal Agency for Tourism F. Dimanche Director, Center for Tourism Management SKEMA Business School – Nice Sophia Antipolis, Ph.D. (Marketing), professor Editorial staff : A. Alexandrova Moscow State University named after M.V.Lomonosov, Ph.D.(Geography), professor E. Dzhandzhugazova Institute for Tourism & Hospitality of RGUTS, Ph.D. (Economics), professor N. Zaitseva Institute for Tourism & Hospitality of RGUTS, Ph.D. (Economics), professor D. Kiselyova Institute for Tourism & Hospitality of RGUTS, Ph.D. (History), professor V. Kruzhalin Moscow State University named after M.V.Lomonosov, Ph.D.(Geography), professor L.Caldito Netour Coordinator, University of Extremadura, Ph.D. (Marketing), Senior Lecturer N. Platonova Vice-rector of RSUTS , Ph.D. (Economics), professor V. Telitsyn Ph.D.(History), professor, leading scientist of Institute of World History ( Russian Academy of Sciences) Secretary: A.Shalimova Translation: I. Volobueva ISSN 1995-0411 Address: 6/2 Kibalchicha str., Moscow, 129164, Russia Tel/Fax: [phone] e-mail: [email protected], [email protected] www.itig.ru The journal is registered with the Federal Mass Communication Oversight Service (Reg.# ПИ ФС77-21758 issued 25/04/2008) Peer-reviewed journal. All rights reserved. Reprint with permission only. Citation with reference only. Photo on a cover: Summer garden. St. Petersburg The author: Kazanovskaya Irina COLLECTION OF STORIES «By sovereign hand… He was sowing enlightenment bravely». . .5 L. Tsyganova PARKS AND GARDENS: HISTORICAL AND CULTURAL ASPECT On the question of parks and gardens history . . . . . . . . . . . . . . . . 9 M. Sokolova Russian parks and gardens: historical and cultural aspect . . . . 18 P. Pyatnov Filyevsky park in Moscow as the tourist resource . . . . . . . . . . . . 29 M. Prokhorov PARKS AND GARDENS AS PROSPECTIVE TERRITORIES FOR TOURISM ACTIVITY ORGANIZATION Specifics of territorial organization and promotion of amusement parks . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 38 A. Aleksandrova Network of ecological paths at national park of the Baikal region as the tool for tourism activity organization . . . . . . . . . . 48 A. Abalakov, V. Drokov, N. Pankeeva, S. Sedykh Ethno parks: some aspects of formation and development in Russia and abroad . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 59 V. Klyuchikova DIRECTIONS OF SCIENTIFIC RESEARCH IN TOURISM Role of scientific researches in planning of tourism development programmes in Russian Federation. . . . . . . . . . . . 68 Yu. Putrik, S. Pervunin Economic strategy of tourist enterprise . . . . . . . . . . . . . . . . . . . . . 76 M. Layko, S. Skobkin GARDEN IN CAPITAL LIFE Main botanic garden of Russian Academy of Sciences named after N. Tsytsyn as scientific, educational and recreational centre of Moscow . . . . . . . . . . . . . . . . . . . . . . . . . 82 A. Demidov, S. Potapova RUSSIAN SOUVENIR “Spiny fashion” . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 87 K. Koval PLACE MYSTICISM Arboretum in Sochi: park in citizens’ life . . . . . . . . . . . . . . . . . . . . 95 E. Dzhandzhugazova REVIEWS Toy in culture of Russia . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 105 M. Shabanova EVENTS Conference “Enterprise networks in Russian hospitality industry: best practice and development prospects”, Moscow, November 15th, 2012 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 108 International research and practice conference “PR and advertisement in territorial marketing system”, Saint Petersburg, November 29-30th, 2012 . . . . . . . . . . . . . . . . . 111 KALEIDOSCOPE Her Majesty orchid… (Orchid exhibition at The Pharmaceutical Garden) . . . . . . . . . . 113 E. Dzhandzhugazova Information on the last dissertations referred to tourism and hotel business in 2012 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 115 1/ 2013 List of publications in journal “Service and Tourism: Current Challenges” in 2012 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 120 Requirements to materials drawing up. . . . . . . . . . . . . . . . . . . . . 123 Information about authors . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 124