World Exhibition Stand Awards The Winners Supplement | Page 25

Best Stand 49-100sqm
GOLD
Friedhelm
Kuche 360
Agency: Friedhelm Kuche 360
Client: Severin Elektrogeräte
GmbH
Exhibition: Internationale
Funkausstellung Berlin 2018
Severin’s new brand message ‘Friends
for Life’ needed to be conveyed along
with its products.
This led to the idea to develop an open-
looking urban landscape, formed from
a single material to make the visitor
stand out. Products were presented on
contrasting cubic elements divided into
subject areas, while a central tower, the
Future Lab, mysteriously displayed new
developments and prototypes.
SILVER
Dijon
Designs
Agency: Dijon Designs
Client: Trend Micro
Exhibition: VM World
Trend Micro wanted its travel themed
stand to be disruptive in its design. The
internal space incorporated individual
demo units but the design of these
areas transported delegates from an
exhibition hall in Barcelona to a planet far,
far away. A central feature gave the stand
a fun focal point and incorporated large
screens for video content.
World Exhibition Stand Awards
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