World Exhibition Stand Awards The Winners 2020 | Page 59

Best Stand at a Healthcare Event
SILVER
The Trade Group
Agency: The Trade Group
Client: Nutribiotech USA
Exhibition: Supply Side West 2019
This modern custom design with its
white, wood and metal palette and
two intersecting bridge structures
featured stunning lighting accents and
conveyed a cool, calm lab environment.
The showstopper - a hand-crafted
open-framed 8-foot globe suspended
above spun with blinking beacons
marking the worldwide HQs and the
brand name in glowing 3D letters – became
a prime photo opp stop. Visually
impactful and inviting.
BRONZE
Rockway Exhibits +
Events
Agency: Rockway Exhibits + Events
Client: Treace Medical Concepts
Exhibition: American College
Foot & Ankle Society Scientific
Conference 2019
A clean, attention-grabbing island site
showcasing the client’s invaluable procedure
and products. Technology was seamlessly
integrated to enhance visitor engagement.
A large video wall, created from LED
panels, double-sided for ease of viewing.
The surrounding tower assembled of SEG
graphics helped promote the brand from
aisles away. A combination of lightboxes,
custom counters, monitors and product displays,
the multi-accessible demo stations at
each corner encouraged engagement.
World Exhibition Stand Awards 59