Political
- Taxation Prices: Increase/decrease:
this will affect how much tax PVH has to pay therefore will have an effect on their profits.
- Changes in regulation :
If the government introduce new laws, PVH will have to be prepared to quickly adapt.
- Political stability :
Affects the relationships with suppliers abroad, and the costs of materials.
Economic:
-Interest rates:
Affect how much disposable income a customer would have to spend
- Inflation:
Affect the prices of materials and products
-Employment levels:
Affects how much income a customer has
- Exchange rates:
Would have an influence on how much customers would be willing to spend.
PEST