WLM Summer/Fall 2016 | Page 23

WLM | people BS: Probably the most common expression from people is that they are so proud of the fact that we have worked hard to promote ALL parts of the state, not just Yellowstone and Jackson. We have really tried to showcase Wyoming in all its parts. Bill & Nancy Sniffin Governor Matt Mead urged me to do a coffee table book to commemorate the occasion. We came out with Wyoming at 125 in September of 2015. We bundled the three books in what is called The Wyoming Trilogy and have sold 500 of them at $125 each so far. People can buy the individual books or the trilogies from fine stores throughout Wyoming or from wyomingwonders.com. Since 2012, we have sold over 30,000 of our individual three coffee table books. We have used over 50 Wyoming-based photographers in compiling our books. It has been a huge and pleasant surprise to discover all these wonderful artists. They all love Wyoming as much as I do, so it has been fun for me to showcase their beautiful efforts. Thanks to Wyoming Lifestyle Magazine for helping us locate some of these great shooters. WLM: Any memorable experiences promoting Wyoming outside of the state via your books? BS: The most common refrain I get from out of state folks is they did not realize how diverse and picturesque Wyoming is from one end to the other. Most folks know about Yellowstone and the Tetons but they are stunned to hear about Firehole Canyon, Crazy Woman Creek, Aspen Alley and thousands of other similar places. W L M WLM: Have you learned anything new about Wyoming through creating your series? BS: Although I was a legitimate expert on all the wonderful things that are located in Wyoming, doing these books has opened up my eyes to vast new places and sites that are available to visit. There are so many amazing back roads and out of the way places that are totally unique to our state, which have come to light through these books. WLM: You have been all over the state giving talks about your books. Can you share some of the interesting experiences you have had doing this? www.wyolifestyle.com 21