Wirral Life August 2017 | Page 77

THOUSANDS TURN OUT FOR THE BE IN BIRKENHEAD SUMMER FESTIVAL Birkenhead First’s free one-day family festival made its return this July, taking over the iconic Hamilton Square to showcase some of Wirral’s best small businesses and provide entertainment for the whole family. Despite the inclement weather, an estimated 4,000 people turned up to revel in the atmosphere, browse the excellent local food vendors and watch the children enjoy an activity packed day in the Grade 1 listed square. Coinciding with the first week of the summer holidays, the Be in Birkenhead Festival’s was focused on providing families with an enjoyable day out with a host of activities to entertain children and adults alike. Highlights included vintage buses from the Wirral Transport Museum, an inflatable Helter Skelter provided by Sunshine Events, inflatable maze from HYPE, Punch and Judy show, vintage ice cream vans, a traditional carousel, children’s entertainers, arts and crafts from The Hive and circus workshops and activities by The Magical Circus. All these elements came together to provide a fun, summer carnival atmosphere. As well as showcasing many of the fabulous shops and organisations that Birkenhead has to offer, the event gave local businesses a boost by attracting visitors from all over Merseyside into the town and demonstrating that Birkenhead really is a great place to visit. Wirral Radio hosted excellent live broadcasts from their new Wirral Radio Stage throughout the day and featured performances from local artists including Josh Storey, Wirral Sign Choir and Eliza May all taking to the stage. Paula Basnett, CEO, Wirral Chamber of Commerce said, “One of three main priorities of Birkenhead First is to help boost our local economy. We have contacted a number of local businesses who have said footfall and sales are up across the whole town centre. This is the second year that we’ve run this event, we are delighted with the result and planning has already begun to make next year’s festival even bigger.” Paul Griffiths, McDonald’s Franchisee and Birkenhead First Steering Group Member said, “We were thrilled to see thousands turn out. As a business and steering group member for the BID it was really pleasing to see such enthusiasm from the public and business support for the event. Events like this help generate footfall to the town centre and build on the great work already done to create a cleaner and safer Birkenhead.” Del Willden, Media Executive at Wirral Radio commented further. “We were delighted to be asked to be media partner for the 2017 Be in Birkenhead Summer Festival. This was the second year running and it attracted thousands to Hamilton Square. We provided a full day of live, local entertainment which was well received by those in attendance. We have worked with Birkenhead First for some time now and can see the positive impact it is having on the area. Events like this one demonstrate their commitment to working for Birkenhead, it’s people and businesses.” For more information, visit @BirkenheadBID on Twitter and Birkenhead First on Facebook. wirrallife.com 77