L-R : Shauna Smith , Savory Fund ; Gail Miller ; Nicole Tanner , Swig
THE LARRY H . MILLER COMPANY ’ S INVESTMENT IN SWIG NAMED TOP DEAL OF THE YEAR
Whenever we acquire a new business , the first thing the Miller family will ask is how does this enrich lives ?
– David Smith
The Larry H . Miller Company ’ s investment in Swig was named Franchise Times ’ top deal of the year . The honor highlights excellence in mergers and acquisitions in the franchise space .
In November 2022 , the Larry H . Miller Company announced they had acquired a majority stake in Swig from Savory Fund , the leading private equity firm focused on emerging food and beverage concepts . Swig partnered with Savory in December of 2017 , and the brand experienced explosive growth in locations and revenue . The Savory team led the growth of Swig from 17 locations in 2017 to nearly 50 by the end of
2022 with stores in Utah , Arizona , Oklahoma , and Texas . Since the Larry H . Miller Company ’ s investment in a majority stake , 23 additional Swig locations were announced for 2023 .
Swig , a popular beverage chain specializing in creative and flavorful drinks , has witnessed remarkable success since it opened its first location in 2010 in St George , Utah . The company ’ s unique positioning as the pioneer of “ dirty ” beverages , incorporating fountain drinks infused with various flavors and creams , sparked a trend in the industry . Now , numerous similar brands have emerged , but Swig stands out as the original innovator and most successful .
6 WINNING SPIRIT MAGAZINE