32 PROFILEANT BAKER
without doing clinics every single day, so myself and my Exec.
Assistant, Jess, came up with the Facebook paid group. For a
monthly fee of £30, the members can access a hybrid of a
coaching group with a membership site. Members will get all
the platform content, weekly coaching lives, questions and
answer sessions, discussion forums etc. as well a monthly
clinic at different locations around the country (and in the near
future – around the world!).
There is so much value-added content that I can offer
members especially with the products I stock and everyone will
also have a direct line to me and all the knowledge and tips I
hold. There are plenty of coaches out there with varying levels
of ability. The difference between a coach and an ‘outstanding
coach’ is the ability to coach you on what really works best for
YOU rather than telling you what to do based on what works
for THEM.
My recruitment consultancy, Chase
Valentine, is the market leader in
Consultancy in the UK and Scotland
offering the Financial Services industry
expert advice on staffing and development.
I remember a self-confessed guru telling me one day that you
don’t need to be amazing at sailing to teach it… well
windsurfing is super complicated, and you need to understand
equipment design, biomechanics and then how it all fits
together, and if you don’t then you aren’t a coach, you’re just
adult day care. Fortunately, I know my stuff and I believe
77sports Academy will benefit so many people in this modern
digital age where they can be coached at their desk or on the
sofa, or even lying in bed (!) and be ready and motivated to
improve their sailing once they hit the water.
You use social media extensively – particularly FB. Why is
that? Does it bring success?
I love Facebook, it’s a great way to reach a large amount of
people across the world and across its various platforms you
can get most things uploaded and ready for action almost
instantly. I want to reach as many people as possible and this
is the best way to do it.
Windsurfing isn’t the only thing you do. Tell us about your
other ventures/projects.
Well, my family and friends will tell you I don’t ever stop! I have
loads of things in the process. My recruitment consultancy,
Chase Valentine, is the market leader in Consultancy in the UK
and Scotland offering the Financial Services industry expert
advice on staffing and development. 77sports Recruitment
covers the recruitment requirements for professional football
clubs which is awesome fun. And with the help of the amazing
Jess I am starting to write a book based on a proven to succeed
sales process which will be launched at the end of the year. I
also love spending time with my family who love to windsurf,
paddle and ride motorbikes. And my pugs…I love my dogs!
What are your plans moving forwards for the rest of
2019 and beyond?
2019 has already been busy, but this will just keep on
growing. I will be doing pop up clinics and demos and will be
offing unique solutions to help the market get back the trust in
the retail network. I would love to work with retail stores to
help them improve as we need them, well at least the good
ones, to survive as a sport. I answer every message and every
phone call and love to help all watersports enthusiasts with
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SURFING