Why Social Media Marketing is the heart of Digital Marketing? Why SEO is Heart of digital Marketing | Page 4

SEARCH ENGINE OPTIMISATION focuses on getting a higher
listing in the search engines results, thereby increasing organic
traffic. With millions of search queries done by consumers on an
daily basis it’s imperative for an business to have an presence on
search engines.
CONTENT MARKETING involves creating unique, useful, distinct,
and crisp content about your business to make the customers
interested to read. This content may be published on the website
or blogs, to help potential customers know better about the
organization.
BANNER ADVERTISING is done to attract attention of users, on
the websites, to generate visits on our website. They are made
eye-catchy, crisp and make users curious.
GOOGLE ANALYTICS is a premium web analytics service offered
by Google that tracks and reports website traffic, free of cost. It
shows how the website performs, how many visitors viewed the
website, how long they stayed, etc.
GOOGLE ADWORDS is an online advertising service developed
by Google, where advertisers pay to display brief advertising
copy, product listings, and video content within the Google ad
network to web users. This helps our website to reach the top of
the search results hence making it most visible to users.
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