Weight Loss Understanding the pscylogy and sabatoge of weight | Page 17

The book in overview vii we find that alcohol in moderation does not contribute directly to weight gain, but its psychological impact can be a problem. Chapter 11 explores the powerful world of marketing food, particularly carbohydrates, and how‘ low fat’ diets have created the obesity epidemic. I explore how the marketing of food cleverly uses unconscious mechanisms to influence their unwitting audience( us) and how children are targeted to use their‘ pester power’ to empty their parents’ wallets so they can fill their stomachs on fattening foods. Chapter 12 is the closest I come to dietary advice as I explain why carbohydrates are so problematic. I leave the actual food choice to the reader to develop while applying the psychological principles of‘ low sacrifice switching’. Carbohydrates, by far the largest and most diverse food group, are difficult to make sense of without understanding glycemic index and glycemic load. Chapter 15 looks at‘ obesity-proofing’ our children. I am still in two minds as to whether I agree with the argument that not working diligently to prevent a child from becoming obese, or actively contributing to it, is a form of child abuse – but I can empathize with the argument. Obesity or poor eating habits in childhood, more often than not, just like other forms of child abuse, destines the child to a life of emotional distress and physical ill health. In this chapter I put on my relationship therapist’ s hat and I revisit the definition of true love. I explain the gift of instilling a healthy eating lifestyle in our children that then become a habit for them as adults. Chapter 16 attempts to introduce recent research and thinking into‘ happiness’ and deals with the confusion people seem to have that happiness is found through pleasures like eating. It explains how pursuing pleasure, like eating yummy food, can actually cause unhappiness. Happiness in life is found in a different direction. Chapter 17 discusses the power of support groups and provides guidelines on how to form and run a support group using the model of a book club that many people, women in particular, are familiar with.